Browsing Brage INN by Subject "customer experience"
Now showing items 1-2 of 2
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Complex service recovery processes: how to avoid triple deviation
(Journal article; Peer reviewed, 2011)Purpose – This article seeks to develop a new framework to outline factors that influence the resolution of unfavourable service experiences as a result of double deviation. The focus is on understanding and managing complex ... -
Moving Toward Collaborative Service Recovery A Multiactor Orientation
(Journal article; Peer reviewed, 2019)Service recovery research has traditionally been firm-centric, focusing primarily on the time and effort expended by firms in addressing service failures. The subsequent shift to a customer-centric orientation addressed ...