Browsing Brage INN by Author "Sorhammar, David"
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Transformational shifts through digital servitization
Tronvoll, Bård; Sklyar, Alexey; Sorhammar, David; Kowalkowski, Christian (Peer reviewed; Journal article, 2020)Manufacturers increasingly look to digitalization to drive service growth. However, success is far from guaranteed, and many firms focus too much on technology. Adopting a discovery-oriented, theories-in-use approach, this ...