Browsing Publikasjoner fra Cristin - INN by Journals "Industrial Marketing Management"

Now showing items 1-3 of 3

    • Business network paradoxes: A literature review and co-evolutionary perspective 

      Cristofaro, Matteo; Abatecola, Gianpaolo; Kask, Johan (Peer reviewed; Journal article, 2024)
      How can studying paradoxes in business networks help understand the networks' adaptation and survival? IMP identifies three central paradoxes influencing business networks: i) Development of Relationships vs. Inability to ...

    • Tensions in Digital Servitization through Paradox Lens 

      Toth, Zsofia; Kowalkowski, Christian; Skylar, A; Sörhammar, David; Tronvoll, Bård; Wirths, Oliver (Peer reviewed; Journal article, 2022)
      Two of the most disruptive changes in today's business markets are servitization and digitalization. Their increasing convergence into digital servitization leads to tensions both within and between organizations. The ...

    • Transformational shifts through digital servitization 

      Tronvoll, Bård; Sklyar, Alexey; Sorhammar, David; Kowalkowski, Christian (Peer reviewed; Journal article, 2020)
      Manufacturers increasingly look to digitalization to drive service growth. However, success is far from guaranteed, and many firms focus too much on technology. Adopting a discovery-oriented, theories-in-use approach, this ...